{"id":3831,"date":"2021-10-18T09:55:25","date_gmt":"2021-10-18T07:55:25","guid":{"rendered":"https:\/\/egn.com\/se\/?post_type=events&#038;p=3831"},"modified":"2021-11-01T17:42:18","modified_gmt":"2021-11-01T15:42:18","slug":"egn-inspiration-starta-pricingresan-bade-roligt-och-lonsamt","status":"publish","type":"event","link":"https:\/\/egn.com\/se\/events\/egn-inspiration-starta-pricingresan-bade-roligt-och-lonsamt\/","title":{"rendered":"EGN Inspiration &#8211; Starta pricingresan- B\u00e5de roligt och l\u00f6nsamt"},"content":{"rendered":"<p><strong><em>Pricing, eller priss\u00e4ttning \u00e4r ett allt hetare \u00e4mne f\u00f6r f\u00f6retagsledningar runt om i v\u00e4rlden. Fler och fler f\u00f6retag ser Pricing som en central kompetens f\u00f6r att bygga l\u00f6nsamma f\u00f6retag. Men hur startar man den resan? Vilka resultat kan man uppn\u00e5? Vilka hinder kan det finnas?<\/em><\/strong><\/p>\n<p><em>Effekter av pandemi och digitalisering har dessutom v\u00e4nt upp-och-ned p\u00e5 marknaden. Efterfr\u00e5gan och kundpreferenser\u00a0har skiftat f\u00f6r m\u00e5nga f\u00f6retag. Inte osannolikt har en del av de etablerade sanningarna om det egna f\u00f6retagets priss\u00e4ttning f\u00f6r\u00e4ndrats. Det kan i alla fall vara dags att fundera \u00f6ver om\u00a0befintlig\u00a0priss\u00e4ttning beh\u00f6ver anpassas till f\u00f6r\u00e4ndringar\u00a0som skett\u00a0i omv\u00e4rlden.\u00a0<\/em><\/p>\n<p><em>Till denna inspirationsfrukost har EGN bjudit in Jerker Johansson\u00a0f\u00f6r\u00a0att dela erfarenheter\u00a0om\u00a0hur f\u00f6retag kan\u00a0starta\u00a0eller vitalisera sin Pricingresa &#8211; utan att kr\u00e5ngla till det i on\u00f6dan. Jerker kommer att presentera grunder kring Pricing,\u00a0med\u00a0fokus\u00a0p\u00e5\u00a0praktiska \u00e5tg\u00e4rder, sannolika resultat, l\u00e4rdomar och fallgropar. Allt f\u00f6r att ge\u00a0en bra start p\u00e5 er Pricingresa. Vi kommer dessutom att skapa m\u00f6jligheter\u00a0att dela egna funderingar i sann\u00a0n\u00e4tverksanda!<\/em><\/p>\n<p><em>Jerker Johansson har +15 \u00e5rs erfarenhet av Pricing i roller som Pricing Manager, konsult och Executive Coach. Jerker har utvecklat och realiserat prisstrategier i olika f\u00f6retag, med v\u00e4ldigt goda resultat.\u00a0 Sedan flera \u00e5r \u00e4r Jerker n\u00e4tverksledare f\u00f6r EGN Pricinggrupper, d\u00e4r Pricing Professionals i Norden utvecklas tillsammans.<\/em><\/p>\n<h3 class=\"gform_title\" class=\"gform_title\" id=\"vill-du-veta-mer-om-vara-noga-anpassade-kompetensnatverk\">Vill du veta mer om v\u00e5ra noga anpassade kompetensn\u00e4tverk?<\/h3>\n<p>Skriv in dina kontaktuppgifter nedan s\u00e5 kontaktar vi dig och ber\u00e4ttar mer.<\/p>\n<ul id=\"gform_fields_4\" class=\"gform_fields top_label form_sublabel_below description_below\">\n<li id=\"field_4_11\" class=\"gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_11\">Namn*<\/label><\/li>\n<li id=\"field_4_7\" class=\"gfield phone-home gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_7\">Telefonnummer*<\/label><\/li>\n<li id=\"field_4_8\" class=\"gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_8\">E-mail*<\/label><\/li>\n<li id=\"field_4_9\" class=\"gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_9\">Jobtitel*<\/label><\/li>\n<li id=\"field_4_10\" class=\"gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_10\">F\u00f6retag*<\/label><\/li>\n<li id=\"field_4_12\" class=\"gfield field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_12\">Hur h\u00f6rde du talas om EGN?<\/label>Hur h\u00f6rde du talas om EGN?RekommendationLinkedInPodcastInstagramGoogleAnnat<\/li>\n<li id=\"field_4_13\" class=\"gfield gform_validation_container field_sublabel_below field_description_below gfield_visibility_visible\"><label class=\"gfield_label\" for=\"input_4_13\">Phone<\/label>This field is for validation purposes and should be left unchanged.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Pricing, eller priss\u00e4ttning \u00e4r ett allt hetare \u00e4mne f\u00f6r f\u00f6retagsledningar runt om i v\u00e4rlden. Fler och fler f\u00f6retag ser Pricing som en central kompetens f\u00f6r att bygga l\u00f6nsamma f\u00f6retag. Men hur startar man den resan? Vilka resultat kan man uppn\u00e5? Vilka hinder kan det finnas? Effekter av pandemi och digitalisering har dessutom v\u00e4nt upp-och-ned p\u00e5<a href=\"https:\/\/egn.com\/se\/events\/egn-inspiration-starta-pricingresan-bade-roligt-och-lonsamt\/\">Forts\u00e4tt l\u00e4sa <span class=\"sr-only\">&#8221;EGN Inspiration &#8211; Starta pricingresan- B\u00e5de roligt och l\u00f6nsamt&#8221;<\/span><\/a><\/p>\n","protected":false},"featured_media":3826,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"event-type":[],"class_list":["post-3831","event","type-event","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<title>EGN Inspiration - Starta pricingresan- B\u00e5de roligt och l\u00f6nsamt | EGN Sverige<\/title>\n<meta name=\"description\" content=\"EGN Inspiration. 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