Meet Rowan Jackson MVO, co-founder and chairman of Promising Outcomes. After a distinguished 20-year career in the Royal Marines, Rowan applied his leadership ability to business and has become an in-demand strategy consultant and coach. He is known for his memorable workshops, extensive industry knowledge and is a regular guest speaker around the world. His work with Promising Outcomes focuses on improving the quality and value of business relationships of all types, bringing organisations closer to their employees, customers and other stakeholders.

An essential element of long-term sustainability, highlighted by the impact of the COVID pandemic, is the core resilience and flexibility of any organisation, to be able to adjust effectively to complex changes in their macro and micro-economic environments. This core strength can only be achieved by developing a highly collaborative and engaged workforce which, in turn, underpins the delivery of a consistent high quality adaptive customer experience. When viewed in the context of a supply chain, these collective relationships improve loyalty, productivity and value. Furthermore, they create an environment where problems are overcome by adopting a more collaborative approach based on mutual benefit.

Rowan will explain why a clear understanding of employee and customer expectations, and how well an organisation is performing against them, provides powerful and actionable insight that informs better decision-making, drives continuous improvement, unlocks innovation and provides the catalyst for longer-term, sustainable competitive advantage.