CCO
Our CCO Network provides a confidential forum where commercial leaders exchange solutions for sales strategy, customer insights, business development, and commercial excellence. Share experiences, benchmark…
Commercial leadership peer groups
Exclusive network groups for commercial and sales leaders – with a focus on strategic sales leadership, sparring, and sustainable sales results.
As a sales leader, you are expected to drive complex sales strategies, provide clear direction in competitive markets, and deliver value for both your organization and customers. You are at the heart of change – from evolving business models and channel management to shaping a resilient sales culture.
Leading in sales often means having few – or no – peers with whom you can share everyday challenges like pipeline management and key account strategies. Decisions are made rapidly, under pressure, and with significant impact. That is why a peer group for sales leaders is not just support – it’s a strategic investment in your leadership.
Peer group
Strong relationships create big results
In a sales leadership network, you gain access to a confidential forum with other commercial leaders on CXO/Head of/VP/Group Director and Director levels, wrestling with similar challenges – but from various industries and perspectives. This provides fresh ideas, reflection space, and strategic depth.
Developing strategic sales leadership in practice
Discuss value proposition development, negotiation techniques, sales funnel optimization, and managing the sales funnel in uncertain business landscapes. Sales networks give you room to explore long-term sales strategies – from value-based management to sales recruitment and training.
Leading through culture, structure, and change
As a commercial leader, you own the responsibility for the culture and team development. By exchanging experiences with peers at the top, you gain insights on culture shifts, talent management, and sales enablement that produce real sales impact.
Managing commercial transformation and channel strategy
Sales networks provide opportunities to spar around crucial initiatives – such as implementing new sales models, channel management, international sales expansion, and pipeline management. You receive direct feedback from leaders who have executed decisions, not just analyzed them.
Balancing leadership demands and well-being
Our peer groups equip leaders with strategies to handle the pressures of sales targets, negotiation demands, and ongoing sales transformations. You learn to build resilient leadership practices that support high performance alongside well-being for yourself and your teams.
What you can expect from a commercial leadership peer group
Commercial leadership networks comprise groups of about 20 like-minded sales professionals with strong strategic focus, allowing experience sharing, idea testing, and sparring in a confidential environment. The format is designed for commercial leaders who want to enhance their leadership and drive measurable sales impact organization-wide.
- Regular meetings
We meet six times a year with agendas covering sales leadership, negotiation techniques, pipeline management, channel optimization, sales recruitment, and sales training. Themes are member-driven. - Expert insights
Sessions are led by experienced facilitators and often include external experts covering topics like commercial excellence, pricing strategies, and sales optimization. Peer knowledge sharing also plays a key role. - Strategic sparring in practice
Engage with real leadership challenges—whether building a high-performing team, driving key account management, or improving objection handling and sales funnel efficiency. - Leadership for the future
Receive guidance to develop a sustainable sales leadership role that balances driving results with personal integrity and resilience. - Confidential conversations
Our leadership groups maintain full confidentiality. This safe space lets you openly discuss successes and challenges and gain valuable sparring from peers who share your role and pressures.
The value of the network
The numbers speak for themselves – an overwhelming proportion of our members find their peer group extremely valuable. They particularly highlight the confidential sparring that helps them navigate complex challenges.
The network provides access to experience sharing and insights that cannot be found elsewhere. It strengthens both strategic decision-making and personal development. When so many members see concrete results, it is clear that a strong professional network makes a difference.
The meetings are effective in terms of achieving business objectives.
That they get a solid ROI from membership
EGN has helped provide fresh perspectives and insights
It starts with a conversation
Are you ready to hear more?
Fill out the form and get a personal, no-obligation chat with our advisor, who can answer your questions and tell you about your options in the network.
FAQ
Do you have questions about our membership?
Find answers to the most common questions here and see how you can benefit from it.
What does membership cost?
A membership of EGN is typically an employer-paid subscription, which is charged annually. Prices vary from group to group.
What is a peer group?
A peer group is your confidential network group. You have regular meetings and form relationships across companies.
Peer group or courses?
If you actively use your peer group, it can often replace expensive courses.
Peer groups with clear focus on commercial leadership
Our commercial leadership networks are designed for commercial directors, general managers, chief commercial officers, heads of sales, and senior business development leaders who want to elevate their impact in a strategic, confidential, and professional setting. Each group is carefully curated to bring together leaders with proven experience in driving growth across complex markets. Whether your focus is on commercial strategy, revenue growth, market expansion, key customer development, or transforming your go-to-market model, we connect you with peers who share your ambitions and challenges.
