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Webinar

Lunch n Learn – AI in Marketing – Three years after ChatGPT

An insightful and forward-looking session exploring how AI is reshaping modern marketing. Together, we’ll dive into three years of hands-on experience with generative AI and uncover what truly works, what doesn’t, and why.

Tapahtumatyyppi

Webinar

Päivämäärä

5. joulukuun 2025

Kellonaika

11:45 am - 1:00 pm cet

Kieli

English

Globaali tapahtuma

Tämä tapahtuma on globaali EGN-tapahtuma

Puhujat

Eva-Mia Westergren Profile Image

Eva-Mia Westergren

Partner and Strategic Advisor

Isännät

Helén Malmberg Profile Image

Helén Malmberg

Network leader

EGN

Key take aways from this session include:

✅Three Years with Generative AI: What learnings do we have?
✅What are the best use cases for AI in marketing?
✅What works, what doesn’t and why?
✅Inspiration & lessons from others: Successes and Failures
✅What’s around the corner and how will marketing be affected?
✅Next Steps? What you could go home and execute tomorrow!

SPEAKER: Eva-Mia Westergren:
Partner at Brainless. Former marketing director at Microsoft Sweden. Eva-Mia brings over 20 years of experience in the Tech and SaaS sectors. As a partner at Brainless, she supports companies in developing strategies for AI and automated marketing. Eva-Mia is a highly sought-after speaker who inspires audiences with insights into the potential of AI in marketing and communication.

Tietoa puhujasta

Eva-Mia Westergren Profile Image

Eva-Mia Westergren

Partner and Strategic Advisor,